Highlights App
Short form content becomes a mobile experience shaped around established social media usage patterns. Users move directly through relevant highlights and related content.
Mobile video needs a different experience
Short form content is primarily consumed on mobile, while long form content remains strong on the big screen. These behaviors call for different approaches to content and UX.
The Highlights App does not simply put a traditional streaming interface on a smaller screen. It starts with how audiences use video on mobile.
From zapping to swiping
Instead of navigating traditional content structures, users swipe directly between highlights.
The experience can combine features familiar from mobile platforms:
- Personalized highlights and feeds
- Likes, follows, bookmarks, comments and shares
- Contextual information around the content
- Alerts and notifications
- Chats and conversations
- Social media integration
These functions are part of the existing Qvest concept for the mobile first Highlights App experience.
From a highlight to more content
A highlight can become the entry point to related content within your own streaming service. The experience does not stop with a single clip. It can guide users deeper into your own offering.
From live signal to mobile experience
The Highlights App can connect directly to Highlight Studio. Highlight Studio identifies relevant moments, produces the right content variations and manages distribution. The app brings that content to your audience in a dedicated mobile experience.
Bring highlights to your own platform
See how Qvest can create a Highlights App around your content, platform and audience.
